Privacy Policy
Effective Date: September 28, 2026
Bright Path Marketing (“Bright Path Marketing,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy explains how we collect, use, store, and share information when you visit our website at brightpath.marketing or interact with our services.
1. Information We Collect
We may collect the following types of information:
Personal Information You Provide
When you interact with our website, submit a contact form, or communicate with us, we may collect personal information, including:
- First and last name
- Email address
- Any additional information you voluntarily provide through our contact forms or other communications
We use this information to respond to inquiries, communicate with prospective clients, and provide information about our services.
Information Collected Automatically
When you visit our website, certain information may be collected automatically through cookies and analytics technologies.
This information may include:
- IP address
- Browser type and device information
- Operating system
- Pages visited and time spent on our website
- Referring websites and traffic sources
- General geographic information
- Website interactions, such as clicks and navigation
We use this information to understand how visitors use our website and to improve its performance and user experience.
2. How We Use Your Information
We may use the information we collect to:
- Respond to inquiries and requests for information.
- Communicate with prospective and existing clients.
- Provide information about our marketing services.
- Improve our website, services, and user experience.
- Analyze website traffic and visitor behavior.
- Maintain website security and prevent misuse.
- Comply with applicable legal obligations.
We will not use your personal information for purposes materially different from those described in this Privacy Policy without providing any notice or obtaining consent where required by law.
3. Google Analytics
Our website uses Google Analytics, a web analytics service provided by Google, to help us understand how visitors interact with our website.
Google Analytics may use cookies and similar technologies to collect information about website usage, including pages visited, session duration, device and browser information, and traffic sources.
We use this information to evaluate website performance, understand visitor behavior, and improve our website.
Google processes certain information collected through Google Analytics in accordance with its own privacy policies and terms.
For more information about how Google handles information, please review Google’s Privacy Policy:
You can also learn more about Google Analytics and its data practices here:
4. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to improve website functionality, analyze traffic, and understand how visitors interact with our content.
Cookies are small text files stored on your device when you visit a website.
You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect website functionality.
Where required by law, we will obtain consent before using nonessential cookies or tracking technologies.
5. How We Share Your Information
We do not sell your personal information for money.
We may share information with trusted third-party service providers who help us operate our website, communicate with visitors, analyze website traffic, or provide our services.
These providers may include website hosting services, analytics providers, and communication platforms.
We may also disclose information when necessary to:
- Comply with applicable laws or legal processes.
- Protect our rights, property, or safety.
- Investigate potential fraud or misuse of our website.
- Fulfill a request you have made or provide a service you have requested.
We do not authorize our service providers to use personal information for purposes unrelated to the services they provide to us, subject to applicable law.
6. Email Communications
If you provide your email address through our website or another communication channel, we may use it to respond to your inquiry or communicate with you about our services.
If we send marketing emails, you may unsubscribe at any time by following the instructions included in the email.
Unsubscribing from marketing communications will not prevent us from sending necessary communications related to an existing business relationship or your requests.
7. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, maintain business records, resolve disputes, and comply with applicable legal obligations.
The length of time we retain information depends on the nature of the information and the purpose for which it was collected.
8. Your Privacy Rights and Choices
Depending on where you live and applicable law, you may have the right to:
- Request access to the personal information we hold about you.
- Request corrections to inaccurate personal information.
- Request deletion of your personal information.
- Withdraw consent where processing is based on consent.
- Opt out of certain marketing communications.
- Exercise other privacy rights available under applicable law.
To make a privacy-related request, please contact us using the information provided below.
We may need to verify your identity before fulfilling certain requests.
9. Data Security
We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, or destruction.
However, no method of transmitting or storing information electronically is completely secure, and we cannot guarantee absolute security.
10. Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, content, or security of websites we do not operate.
We encourage you to review the privacy policies of any third-party websites you visit.
11. Children’s Privacy
Our website and services are intended for businesses and adults.
We do not knowingly collect personal information from children under the age of 13.
If we learn that we have collected personal information from a child under 13 without appropriate consent, we will take reasonable steps to delete that information.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, website technologies, or applicable legal requirements.
When we make changes, we will update the Effective Date at the top of this page.
We encourage you to review this page periodically to stay informed about our privacy practices.
13. Contact Us
If you have questions about this Privacy Policy or would like to make a privacy-related request, please contact us:
Bright Path Marketing
1098 Ann Arbor Rd.
Plymouth, MI 48170
United States
Website: brightpath.marketing
Email: hello@brightpath.marketing